Campfire Stories
Tales of nerve, near-misses, and the moments that earn the phrase.
Liquid Courage
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A Shark Went Looking for Fresh Powder
Wilderness Warriors is the collection for anyone who hears the words off the beaten path and starts packing. Right now it belongs to one very committed explorer, a shark who looked at the entire ocean and decided the real adventure was up the mountain. -
Sunset Swings and a Skeleton Who Reads the Green
This is the golf corner of I've Got This… Hold My Beer, made for the player who treats every round like a major and every scorecard like a rough draft. Two characters hold down this course, and neither one has ever taken a lesson. -
Out of Office, Into the Sand
Chillaxing Beach Bums is the collection for the part of vacation that begins right after the itinerary gets lost. Nobody here has a plan, a schedule or a reason to check their email. They have sand, sun and a cold drink, and they intend to protect all three with their lives. -
Doctor's Orders and the Weasel War Dance
When a ferret gets truly happy, it does something called the weasel war dance: a wild, sideways, back-arched hop around the room that looks like a tiny victory celebration nobody else was invited to. Anyone who has lived with a ferret has seen it. The Ferrets & Weasels collection is two members of that long, slinky family who earned the right to do the dance, one in a lab coat and one in a combat helmet, each with a beer and the words I've Got This… Hold My Beer riding along beneath them. -
Squirrels on Duty, Acorns on Hold
Nobody in the backyard takes a squirrel seriously, which is exactly why the ones in Chipmunks & Squirrels started showing up in uniform, fully convinced they are running the place. Every one of them has a job, a cold drink in paw, and I've Got This… Hold My Beer arched over their heads like a promise nobody asked them to make. They are small, they are fluffy, and they have absolutely handled worse than whatever you are dealing with today. -
A Fish in Full Dive Gear, and a Skeleton Who Dove the Other Direction
Divers love to say the best views are below the surface. One member of this crew agrees completely. The other one heard the word dive, grabbed a parachute and headed for the clouds. The Scuba & Snorkeling collection is a two-person dive team with very different ideas about which way is down. -
More Arms Than Excuses
An octopus has three hearts, blue blood, and more arms than any reasonable creature could ever need. The Octopus & Squid collection has figured out what those extra arms are really for: holding the beer, obviously, while the remaining ones handle the rescue, steer the ship and take the call. Every one of these octopuses sprawls out under I've Got This… Hold My Beer in loose, splashy watercolor, tentacles curling in every direction, and every one of them looks completely at ease running a who -
Hard Shells, Big Hearts, Cold Beer
Crabs walk sideways and lobsters swim backwards, and somehow both of them still get where they are going faster than you. Crabs & Lobsters gathers the bravest shellfish on the coast, every one of them under I've Got This… Hold My Beer, every one of them holding a drink with a claw that was clearly built for something more dramatic. Half of them are answering emergencies. The other half are the emergency. -
A Very Dapper Bunny Reports Aboard
Rabbits are not known for their love of water. They are known for twitchy noses, fast getaways and hiding under the porch at the first loud noise. So when a bunny signs up to go to sea, it is worth paying attention. Sailor Bunny, the first mate of the Bunnies & Hares collection, has stepped aboard in a smart navy jacket and a bow tie, lifted a mug of beer and announced I've Got This… Hold My Beer to anyone within earshot, which, with ears like his, is a very wide radius. -
Namaste, Says the Shark in Orange Shorts
Yoga is about breath, balance and finding peace in the present moment. Our shark has read the brochure and is confident he has mastered all of it in a single afternoon. The Yoga collection belongs to one very relaxed great white who has invented his own practice, and it involves noticeably more beer than the usual class. -
The Forest Is Full of Overachievers
Woodland Animals is what the forest gets up to when nobody is hiking through it. The bears have taken up extreme sports, the foxes have enlisted, and at least one raccoon has left the planet entirely. Every one of them is holding a beer, and not one of them asked permission. -
A Lone Wolf in Dress Blues, Mug Raised
Most wolves find their pack in the forest. This one found his on a ship. Right now the wolf collection belongs to a single officer: a wolf in full navy dress uniform, white-topped cap set just so, raising a mug of beer between two banners that read I've Got This… and Hold My Beer. It is the portrait of an animal who made his decision a long time ago and has never once thought about turning back. -
The Rink Is Open and the Penguin Is Already Airborne
Winter Sports is for the people who hear a cold front is coming and start waxing something. When everyone else is buried under a blanket with the thermostat cranked, this crew is already out on the ice or halfway down a slope, cold drink in hand, delighted about the whole situation. -
Choose Your Level of Wet
Water Sports sorts itself by one simple question: how wet are you willing to get? Some of these characters stay politely dry on deck. Some are soaked to the whiskers. A few went all the way to the bottom and have no plans to come up. Every one of them kept the beer out of the water, which is its own athletic achievement. -
Tusks, Whiskers and a Walrus Who Always Answers the Call
A walrus carries a lot of dignity for an animal that gets around mostly by flopping. The tusks help. So does the mustache, which is objectively the finest in the animal kingdom. Walrus is the I've Got This… Hold My Beer collection for the big, whiskered, dependable type, the ones who show up for work every day and still find time to lounge like a king afterward. -
Bones at the Net and a Pint in the Off Hand
Some players call the ball. This one calls his shot and then commits every bone he owns to it. The Volleyball collection stars Skeleton Spiker, a grinning skeleton rising up at the net, one hand cocked back to hammer the ball, the other hand holding a frosty pint perfectly level. Curved around him in bold hand-drawn letters is his entire game plan: Spike It Til I Shatter. -
Slow and Steady Wins the Cold One
Everyone remembers the turtle who beat the hare. What the fable leaves out is what he did after the finish line, and the Turtles collection finally sets the record straight: he grabbed a beer and took up a few careers. These turtles carry their homes on their backs, a mug in one flipper, and I've Got This… Hold My Beer overhead like a motto they have been living by for a very long time. They are never in a hurry, and somehow they are always right on time. -
Wish You Were Here, Love From the Flamingo
Wish you were here. Every postcard from this island says it, and for once the sender means it. Tropical Vibes is the resort brochure for an island run entirely by animals: the birds work the garden bar, the turtles staff the lifeguard stand, and the surf school has a waiting list of creatures who should not be able to stand on a board and do it anyway. -
The Bear Who Plays Every Position
Team Sports belongs to one very athletic bear who could not pick a season, so he signed up for all of them. Each design sets him in black silhouette against a gold medallion, mid play, with I've Got This curving over the top and Hold My Beer tucked underneath. In every single one, the ball is in one paw and the mug is in the other. He refuses to choose. -
The Tee That Starts a Conversation Before You Say a Word
Everyone owns a favorite tee. It is the one that comes out of the drawer for the cookout, the ball game, the lake and the road trip, and it always gets someone across the yard to walk over and ask about it. T-Shirts is where every I've Got This… Hold My Beer design lives in that form, from the newest bone-rattling athletes to the beach crowd, so you can go straight to the tee and pick the story you want to wear. -
Surf Report: Sharks Out Back, a Sloth on the Nose
Conditions are excellent. Swell is building, the sun is low, and the lineup is packed with surfers who have no business being this good. The Surfing collection is a morning report from the least likely break on the coast, where every rider drops in with a beer in hand and not one of them has ever heard of a leash. -
The Summer Bucket List, Checked Off by Animals
Summer Fun is a bucket list in picture form. Every design here is an animal crossing off something they swore they would try this year, usually with a beer in one hand and no instructor in sight. Long days, warm water, questionable decisions: the whole season lives in this collection. -
First Chair, Fresh Powder and Two Kangaroos Who Flew in for the Season
The lifts open at nine, but this crew has been waiting in line since sunrise. The Snowboard collection rounds up the least likely riders on the mountain: a horse, a penguin, a shark and two kangaroos who traveled a very long way to find snow. Every one of them is dropping in with a drink in hand and the brand's promise overhead. -
Unhurried, Unbothered and Somehow in Orbit
Sloths move at roughly the speed of a lazy Sunday, and they have never once apologized for it. The Sloths collection celebrates the most relaxed animal on earth in two very different moods: one sloth who found the perfect place to do nothing at all, and one who took her sweet time getting all the way to outer space. -
Lake Skiing Lessons From a Shark Who Skipped the Safety Talk
Forget the chairlift and the frozen toes. The Skiing collection heads for open water, where a great white has decided he is the best skier on the lake and has the splash zone to prove it. One very confident shark and a whole lot of spray. -
Nothing but Bones, Nerve and a Cold One in Hand
Skeletons have a real advantage in the daredevil business. There is nothing left to bruise, no muscles to pull, and nobody at home telling them to act their age, because their age is somewhere around a few hundred. Skeleton Crew is the I've Got This… Hold My Beer roster of bony go-getters who retired from resting and took up everything else, drawn in bold retro poster style with a pun for every occasion and a beer in every bony hand. -
Grinding Rails With a Skeleton, an Elephant and Two Very Loud Parrots
Every skate park has a crew that shows up after school and never really leaves. The Skateboard collection is that crew, except nobody in it has ever been asked for ID and at least one of them weighs several tons. These riders roll in with four wheels, one drink and absolutely no plan to take it easy. -
Apex Predator, Weekend Warrior
Sharks were cruising the ocean before there were trees on dry land, which means they have had a very long time to get bored. The Sharks collection is what they did about it. At the top of the food chain there is not much left to prove, so these great whites went looking for new things to be the best at, and they brought a beer to every single one. The words change color from design to design, but the message holding them together stays the same: I've Got This… Hold My Beer. -
The Shark Who Signed Up for Every Hobby in Town
Sharks are supposed to stay in the water. This one heard the rule, nodded politely, and then signed up for every hobby, every sport and at least three day jobs anyway. Shark Shenanigans follows one toothy overachiever through all of it, grinning ear to ear with a cold one never far from his fin. -
Seals With Day Jobs and Excellent Timing
These are not the seals from the aquarium show, and they are definitely not waiting around for a fish. Every seal in this collection has a job, a uniform and a strong opinion about how that job should go. Each one wears the same promise across the top of the art: I've Got This… Hold My Beer. -
Tiny Knights of the Reef, Pints in Hand
Here is a fact about seahorses that deserves more attention: they are famously slow swimmers, and they are also the dads who carry the babies. So these are animals who are not built for speed and signed up for the hardest job in the ocean anyway. The Seahorses collection honors exactly that energy. Every one of them stands tall under I've Got This… Hold My Beer, curly tail anchored, chest out, beer in hand, looking like a tiny knight from the chessboard who wandered into the sea and decided to s -
Two Old Salts in Brass Buttons, Toasting the Tide
Some sailors are judged by how they handle a boat. These two would rather be judged on how they handle a blazer. The Sailing collection is a pair of yacht club regulars dressed in navy and brass, each holding a beer with the calm of someone who has never once been asked to help with the ropes. -
Going Up: Cliff Faces, Power Chords and a Raccoon Aiming Past the Summit
Climbers have one direction and it is up. The Rock Climber collection follows a crew of animals who took that idea and ran with it, some straight up a cliff, some into a guitar solo, and one all the way out of the atmosphere. Every one of them has a cold one along for the ascent.
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Latest Articles
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A Shark Went Looking for Fresh Powder
Wilderness Warriors is the collection for anyone who hears the words off the beaten path and starts packing. Right now it belongs to one very committed explorer, a shark who looked at the entire ocean and decided the real adventure was up the mountain. -
Sunset Swings and a Skeleton Who Reads the Green
This is the golf corner of I've Got This… Hold My Beer, made for the player who treats every round like a major and every scorecard like a rough draft. Two characters hold down this course, and neither one has ever taken a lesson. -
Out of Office, Into the Sand
Chillaxing Beach Bums is the collection for the part of vacation that begins right after the itinerary gets lost. Nobody here has a plan, a schedule or a reason to check their email. They have sand, sun and a cold drink, and they intend to protect all three with their lives.